Marketing • Journalism • Books
As a content strategist, marketing professional, and former health editor for national media outlets with 10+ years of experience, my passion is connecting audiences with the information and products they can use to enrich their lives. I'm also dedicated to attracting, developing, and retaining talent to build teams that lead companies to new levels of success.
My experience includes developing and executing omni-channel marketing campaigns with a record of exceeding revenue goals; leading copy development for brand campaigns, product launches, and content marketing sites; and building effective teams from the ground up (which includes optimizing internal workflows and processes). My work balances data-based metrics with innovation and creativity — and it has been featured by more than 50 trusted brands. My areas of expertise include health, nutrition, and education.